ABOUT US

  • Company Name

    Matsuyama Co., Ltd.

  • Company Address

    • Head Office

      2-17-8 Higashi-sumida, Sumida-ku, Tokyo 131-0042, Japan

      • Phone.+81-3-3613-1334
      •  Fax.+81-3-3619-1358
    • Sumida Factory

      2-17-8 Higashi-sumida, Sumida-ku, Tokyo 131-0042, Japan

      • Phone.+81-3-3613-1334
      •  Fax.+81-3-3619-1358
    • Fujikawaguchiko Factory

      6662-13 Funatsu, Fujikawaguchiko-machi, Minamitsuru-gun, Yamanashi 401-0301, Japan

      • Phone.+81-555-72-6887
      •  Fax.+81-555-72-6889
    • Yamanashi Logistics Center

      6073-1 Funatsu, Fujikawaguchiko-machi, Minamitsuru-gun, Yamanashi 401-0301, Japan

      • Phone.+81-555-72-6760
      •  Fax.+81-555-72-6761
    • Fuji Hokuroku-Laboratory

      6073-1 Funatsu, Fujikawaguchiko-machi, Minamitsuru-gun, Yamanashi 401-0301, Japan

    • Yamagami Citrus & Herb Garden

      43-2 Yamagami, Shimo, Sanagochi-son, Myodo-gun, Tokushima 771-4101, Japan

      • Phone.+81-88-679-2277
      •  Fax.+81-88-679-2278
  • Date Founded

    Incorporated on June 27, 1930 (founded in 1930)

  • Capital

    18 million yen

  • Representative

    Tsuyoshi Matsuyama, President

  • Sales

    4,187,112,000 yen (FYE March 2023)

  • Number of Employees

    273 employees (as at April 1, 2023: 266 full-time employees, 7 irregular employees etc.)

  • Main Business Activities

    Transparent soap and Toilet soap manufacture and sale / Skin care products manufacture and sale

  • Commodity composition

    Transparent soap (7%),Toilet soap (4%), hair care and body care products (57%), skin care products (29%), otherwise (3%)

  • Main Financing Bank

    • MUFG Bank, Oshiage branch
    • The Tokyo Higashi Shinkin Bank, Azuma branch
    • The Yamanashi Chuo Bank, Fujikawaguchiko branch
    • Japan Finance Corporation, Tokyo branch
  • Organization

    • President and Representative Director

      Tsuyoshi Matsuyama

    • Executive Officer

      Daisuke Takizawa

    • Executive Officer

      Kazumasa Chiba

    • Executive Officer

      Hiroko Yamasaki

    • Production General Manager (Plant Manager)

      Kazumasa Chiba

    • Production Management General Manager

      Tadashi Watanabe

    • Sales Planning General Manager

      Tsuyoshi Iwatate

    • Research and Development General Manager

      Hiroko Yamasaki

    • Quality Assurance General Manager

      Satoshi Hayakawa

    • General Affairs and Accounting General Manager

      Daisuke Takizawa

  • Affiliates

    MMG Holdings KK
    MARKS&WEB
    Yamagami Citrus & Herb Garden

  • Corporate philosophy
    • Matsuyama was founded in 1908 and began the planning, development, production and sale of soap in 1946 and skincare products in 1997. Most of our daily products are used within Japan, but we offer high-value-added products to the international market as part of our effort to become a small leading company that “”encourages daily wellness in Japan and throughout the world.””

      Our concept of daily wellness focuses on “”encouraging healthy minds and bodies and enriching daily lives.”” Our manufacturing activities bring together Matsuyama as the maker, our customers as the users, and our partners and communities in ongoing development that “”encourages health and abundance in the global environment.””

      We too must be well if we are to turn our ideals into reality. As both manufacturers and consumers, we continue to ask ourselves what constitutes “”encouraging healthy minds and bodies and enriching daily lives.”” We promise to do what we can to address the many social issues that confront us. That is why Matsuyama encourages and assists the growth and development of its staff and works to increase its enterprise value, focusing on earning the trust and gratitude of others and working together with our partners to innovate and create new values.

      We will continue our efforts to become a company that “”encourages daily wellness in Japan and throughout the world.

      Matsuyama was founded in 1908 and began the planning, development, production and sale of soap in 1946 and skincare products in 1997. Most of our daily products are used within Japan, but we offer high-value-added products to the international market as part of our effort to become a small leading company that “”encourages daily wellness in Japan and throughout the world.””

      Our concept of daily wellness focuses on “”encouraging healthy minds and bodies and enriching daily lives.”” Our manufacturing activities bring together Matsuyama as the maker, our customers as the users, and our partners and communities in ongoing development that “”encourages health and abundance in the global environment.””

      We too must be well if we are to turn our ideals into reality. As both manufacturers and consumers, we continue to ask ourselves what constitutes “”encouraging healthy minds and bodies and enriching daily lives.”” We promise to do what we can to address the many social issues that confront us. That is why Matsuyama encourages and assists the growth and development of its staff and works to increase its enterprise value, focusing on earning the trust and gratitude of others and working together with our partners to innovate and create new values.

      We will continue our efforts to become a company that “”encourages daily wellness in Japan and throughout the world.

  • History
    • 1908

      Masakichi Matsuyama travels from Katsuyama, Fukui to found the Masakichi Matsuyama Store in Tokyo
      Began by selling household goods and sundries in Azumamachi

    • 1930

      Shukei Matsuyama establishes Matsuyama Yushi Gomei Kaisha as a coal company

    • 1942

      Coal business contracts due to wartime restrictions

    • 1946

      Production of solid soap begins immediately after the end of the war
      Chobei Matsuyama enters the gifts market and expands the soap business

    • 1958

      Hikaru Matsuyama joins Matsuyama Yushi General Partnership Company

    • 1964

      Results worsen due to the spread of synthetic cleansers
      Matsuyama Chemicals Co., Ltd. (subsidiary of Matsuyama) disbanded
      Matsuyama Yushi General Partnership Company resumes the soap business
      Sale of solid laundry and bath soaps through wholesalers

    • 1974

      Hikaru Matsuyama appointed president
      Results improve due to expansion of demand after the oil crisis and improved productivity
      Aggressive capital investment completes the foundations for the Sumida, Tokyo Factory

    • 1975

      Production begins for "SOFINA" transparent soap for Kao
      Specialization as an OEM (production on commission) in the soap business

    • 1985

      Equipment purchased from Kao to begin production of "Kao Framed Soap" Structures in place for the production of mechanically kneaded, framed and transparent soaps

    • 1994

      Tsuyoshi Matsuyama joins Matsuyama Yushi General Partnership Company

    • 1995

      Launch of original "M Mark" series brand
      Launch of "Mutenka" non-additive soap (first original brand)

    • 1996

      Launch of "Shisonoha Hand Soap" (first liquid soap)

    • 1997

      Launch of "COMFARM Series" (first skin care)

    • 2000

      Tsuyoshi Matsuyama appointed president
      Establishment of affiliate MARKS&WEB

    • 2002

      Associated company MARKS&WEB opens its first directly-managed store in the Marunouchi Building

    • 2005

      Launch of "HADAURU" skin care series
      Launch of "LEAF&BOTANICS"
      Launch of "GOODY"

    • 2006

      Completion of Fujikawaguchiko Factory in Fujikawaguchiko, Yamanashi

    • 2007

      Launch of "HADAYAWA" skin care series (first quasi drug)

    • 2008

      Completion of Fujikawaguchiko Factory No. 2 and Logistics Center
      Launch of "Millennium Mother"

    • 2009

      Establishment of affiliate HOKUROKU SOUSUI
      Start of useful plant cultivation and cosmetics raw materials production

    • 2010

      Completion of Sumida, Tokyo Factory renovation and Community Wing construction
      Launch of "HADASEI"

    • 2012

      HOKUROKU SOUSUI opens first directly-managed store at Aoyama
      Opening Fujiyoshida Factory in Fujiyoshida, Yamanashi
      Launch of "LEAF&BOTANICS Acai"
      Launch of "LEAF&BOTANICS Junmaishu"

    • 2013

      Launch of "LEAF&BOTANICS Carrot"
      Renovation of Matsuyama website and online store

    • 2015

      Rebuilding of head office
      Launch of "LEAF&BOTANICS Camelia"
      Launch of "LEAF&BOTANICS for Living"
      Merger with and absorption of HOKUROKU SOUSUI, HOKUROKU SOUSUI reaches 7 directly-managed stores

    • 2016

      Associated company GREENBOWL opens Ebisu shop

    • 2018

      Launch of "Charmant ChouChou"
      Opening Tokushima Office
      GREENBOWLCo., Ltd. merger
      Chosen by Ministry of Economy,Trade and Industry as"The Driving Company for the regional future"

    • 2019

      Opening Yamanashi Logistics Center, Fuji Hokuroku-Laboratory

    • 2020

      Signing of comprehensive collaboration agreement with Sanagochison, Tokushima. Commencement of operations at "Yamagami Citrus and Herb Garden"
      Commencement of Japanese citrus extraction using our proprietary "Marugoto Peeling (R) Method" and manufacturing and sale of foods and beverages
      Selected by the Small and Medium Enterprise Agency for recognition among "300 Small and Medium-Sized Enterprises and Micro-Enterprises"
      Launch of "HADAHUG"
      Upgrade and relaunch of corporate site

    • 2021

      Received Certificate of Thanks from Sanagochison Tokushima for cooperation with the "Sanagochi Community, Human Resources and Jobs Development Project"
      Yamagami Citrus and Herb Garden factory's shop

    • 2022

      Upgrade and relaunch of online store. Integration of the Yamagami Citrus and Herb Garden and Hokuroku Sousui online stores
      Launch of "REES:PRODUCTS"
      Launch of "FLEX pouch"
      Commencement of alcohol production at Yamagami Citrus and Herb Garden and launch of "Citrus Liqueur" fermented and distilled on site
      Installation of 453 solar panels on the roof of the Fujikawaguchiko Factory

  • In December 25th, 2018 Matsuyama was chosen as”The Driving Company for the regional future”by Ministry of Economy Trade, and Industry for using the special charasteristics of the region to create added value. Matsuyama is expected to drive the economic growth of the region both now and in the future.

    On November 12, 2020, selected by the Small and Medium Enterprise Agency for inclusion in “300 Small and Medium-Sized Enterprises and Micro-Enterprises” in recognition of our proactive cross-border EC and Asia strategy, initiatives at Yamagami Citrus and Herb Garden (industrial, academic and government collaboration on the use of wakankitsu grown in Tokushima), and results achieved.